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Stockist locator

A stockist locator that answers where can I buy this.

Show shoppers exactly which nearby retailers carry your product, with filters for product line and an online option for anyone with no stockist close by. Import your retail partners once and embed it on any website.

  • 7-day trial
  • No card required
  • From $19/month
Bramble & Co locator running inside its example websiteReal widget

A real locator capture. This version is designed for a CPG or consumer brand sold through grocery, specialty and online retailers rather than its own shops. Open the full-size example to search it. Bramble & Co is an invented concept brand using sample data.

Built around the search

Turn where can I buy this into a completed sale.

A stockist locator has one job: answer where a shopper can actually get the product, near them, today, without making them search a retailer's own site.

  1. 01

    Filter by product line, not just distance.

    Show which flavour, size or SKU each stockist carries, so a shopper narrows to the retailer that actually has what they want.

  2. 02

    Give online shoppers a path too.

    Pair nearby physical stockists with an online options tab, so a visitor with nothing close by still has somewhere to buy.

  3. 03

    Send retailers evidence, not just customers.

    Every visit your locator routes to a stockist is something to bring to the next wholesale conversation. Search analytics show which towns have demand and no stockist yet.

Search and discovery

A visitor finds the nearest useful location without scanning the whole list.

The locator opens, the visitor types a town or postcode, and results reorder by distance. Search, filters, labels and layout are settings you control, not fixed behaviour.

Start with the spreadsheet you already maintain. Import a CSV, review the locations, then keep the same embed as the list changes.

See the CSV format
Visitor view / Search
Visitor journey1 / 4
Austin, TX5 locations
RepairsSalesOpen now
1

North Loop Cycles

1.2 mi · Open until 6:00

2

Eastside Bike Works

2.8 mi · Open until 7:00

3

Hill Country Service

4.6 mi · Opens tomorrow

123Search this area

Search stage: Austin locations are filtered to repair shops, sorted by distance, and the nearest result offers directions.

Install on Custom HTML

Add it to your where-to-buy page with one embed.

The same generated code works on a CMS, site builder or hand-coded page. Once installed, stockist and design changes happen in Handled rather than in the page template.

Paste in the page body

<div id="biz-locator-root"></div>
<script src="https://cdn.handledlocal.com/widget.js"
  data-site-id="your-site-id" async></script>

Three steps to publish

  1. 1Open the HTML template or page where the locator should appear.
  2. 2Paste the complete embed code into the page body.
  3. 3Deploy the page, then open its public URL to verify it.
Read the full install guide

The practical questions

What changes after the trial?

Keep the design, locations and embed. Choose a plan based on location count and team seats. Your map usage remains on the Mapbox or Google account you control.

Compare plans
Starter
$19/mo
200 locations
2 team seats
Every working feature
Pro
$39/mo
2,000 locations
5 team seats
Every working feature
Business
$79/mo
10,000 locations
20 team seats
Every working feature

Before you choose

Questions buyers ask about this setup.

Can shoppers filter stockists by product line?
Yes. Add product or flavour tags to each stockist location, and expose them as filters so a shopper narrows to retailers carrying the specific item they want.
Can we show online sellers alongside physical stockists?
Yes. Flag online-only sellers so they appear in a separate online options tab rather than on the map, keeping physical and online journeys distinct.
Can each stockist link to its own product page?
Yes. Set a per-location link, so a result can point at the retailer's page for your product rather than their homepage.
Who pays for the map traffic?
You connect your own Mapbox or Google Maps key. That provider bills map usage directly; the Handled subscription covers the locator product, location capacity and team seats.

Give every stockist a reason to keep carrying you.

Start with the stockist design shown above, import your real retail partners and test the product-filter journey on your own website before paying.

7-day trial · No card required · Keep the same embed when you publish